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Growth Hacker - Upwork

Biudžetas 501-1000 Eur
Sukurta: 2018-05-19
Baigiasi: 2018-05-26
Siūlo: Nėra
Apibūdinimas: a start up in the luxury watches industry

Growth hackers jobs' responsibilities

Here is a list of responsibilities a growth hacker should take:

- Choosing in accordance with the other departments which metrics/KPIs (Key Performance Indicators) to focus on.

- Bringing traditional and creative ideas how to grow those KPIs.

- A/B testing those ideas.

- Analyzing the data and users’ feedback.

- Exchanging ideas/data/feedback with other departments (Product, marketing, top management) in order to present results and make the product more user-centric.

- Driving traffic to your website, landing pages, social media, apps…

- Working on a lean startup process.

- Working with the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention – Referral - Revenue)

- Prioritizing growth channels.

- Optimizing channels in order to always improve the performance of ones business.

- Scaling and Automating the growth processes.

- Knowledgeable about referral marketing and being able to create viral growth.


What are the requirements to fit the growth hacker job description perfectly?

- Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics and statistics.

- Being social and understanding users’ behavior. Having great customer relations skills and being focus on customer experience (Note: being a people's person should be part of the growth hacker's capabilities but is also part of the the anatomy of an entrepreneur.

- Willing to learn.

- Having a startup mindset. If you're not sure what a startup is (A startup is NOT a new tech company), you can check what is a startup here.

- A/B Testing and Data Analytics experience

- Editing and copywriting skills

- Not being scared of pivoting

- Knowledge about both inbound and outbound marketing

- Programming knowledge: even if it’s not compulsory, it is recommended.

- Being performance and results-oriented

- Being curious and creative

- Being relentless in pursuit of growth

- Having experience with growth hackings tools such as Optimizely for A/B Testing, MailChimp for email marketing campaigns, HubSpot for CRM, sales and marketing purposes, Zapier to automate workflows...

Posted On: May 19, 2018 04:00 UTC
Category: Sales & Marketing > Marketing Strategy

Skills: Email Marketing, Marketing Automation, Marketing Management, Marketing Strategy, Social Media Marketing, Social Video Marketing
Country: Canada
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